May 26, 2020
Am I Writing to Become a Guru?
or am I writing to make foot prints on wet cement
Last week, I watched a video about the rise of fake gurus and while I clearly do not have such title, I started to wonder if I ever had the intention of becoming a guru.
And if I did, I had to make sure I’m not vying to become one of the fakes.
Who are these fakes?
These are those who live off from selling courses, mastermind classes, and access to themselves by selling the dream but not really the means to get there.
There are legitimate gurus but with the rise of online gurus, I think it has become very challenging to discern those who are real from those who aren’t.
Having watched the video mentioned above, I started to ponder about my motivations for creating content online.
I write articles, publish podcasts, and upload videos from time to time. If I were to put my content in a niche, I’d say personal development, language-learning, and motivation that is spiced up with some very personal stories.
Among the niche topics mentioned above, personal development seems to really sell a lot. People love consuming content in this niche and while it’s not so easy to become a master of personal development, there will be coaches and gurus who would claim that and start giving free online courses which are often an introduction to a course they are selling.
I create content online, but I have never thought of selling a course.
I’ve heard from a lot of people that the easiest way to make money without doing anything is just that — to sell online courses. Of course, it’s not really without doing anything. One has to have something to teach, record it, and voila! An online course is ready for the passive income every one is talking about.
It’s just not for me.
I have no intention of selling recorded online courses and if that’s the path of an online guru, I guess I’m not taking it.
I am creating content so my content creations can live and die on the internet. Although I really doubt on the dying part.
Why the wet cement?
It’s just a metaphor I’m trying to use to describe everything we are building or creating online.
Step on a wet cement. If you stay still and wait a little longer, you won’t be able to move any further. Move and keep walking, you leave your footprints there forever, unless somebody decides to cover your footprints with a new set of wet cement.
There’s a possibility of remaining forever, but there’s also a possibility of getting buried behind someone else’s work.
Does this make sense?
Again, why am I writing? Why am I creating online?
To express myself is one thing.
But to leave my footprints and let it dry, that’s to tease the carpenter who’s been working all-day long trying to build a clean, flat, nicely done hallway.
